Giving to Charity Boosts Corporate Image

It turns out giving to charity not only boosts a company’s image, but it also makes the company more attractive to potential employees. A new OfficeTeam survey reveals more than three in 10 (31 percent) of Canadian professionals say an “organization’s participation in charitable activities has at least somewhat of an influence in their decision to work there.”

That’s right, giving to charity can give a business better and happier employees. Obviously, employees care about salaries and work conditions, but Jeffrey Schwartz, executive director of Consolidated Credit Counseling Services of Canada, agrees it just makes good business sense – as well as good karma – to give back.

“We give back to the communities in which we live and work, whether it’s through corporate donations, employee fundraising campaigns or volunteering,” Schwartz says. “We help charities such as the Terry Fox Foundation, United Way of Toronto, SickKids Foundation and the North York Harvest Food Bank among others.”

If you are a company that wants to help their employees with financial services such as debt management programs or an individual who needs the help of a trained credit counsellor, call Condolidated Credit at .

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